Facebook is reportedly preparing itself to begin hiding the publicly visible like counts from posts. Jane Manchun Wong, an app researcher, happened to find a piece of code inside Facebook’s android app that could hide the number of likes received on a post. The person who created the post originally would continue to see the total likes counts while others will just see that a friend and few others liked or reacted to the post. Facebook confirmed the same but stated that it hadn’t started running the tests yet.
Jane Manchung Wong revealed the details about the test by posting the link of her blog on Twitter along with a few screenshots. The main aim of the test to hide likes is basis the fact that users have complained that they feel bad if their posts don’t get likes and posts from others do. Many posts get deleted from Facebook by users who complaint that the post didn’t get enough likes. Likes has been one the highlight of Facebook’s over a decade long journey. However, looking at how the tests of hiding likes count has worked for Instagram, Facebook too would be keen to get it going. If the test does increase the number of posts created on Facebook, and ultimately the time spent on Facebook, it is pretty imminent that Facebook will roll out the tests for a larger user base soon.
Talking of new features on Facebook, the tech company had recently come up with an initiative that allowed users to see which websites and third party apps were tracking them. The tool called Off-Facebook Activity will enable users to disconnect from websites that they feel should not be tracking them. Mark Zuckerberg stated that the tool was developed to give users more control over their shared data on Facebook.
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